Video production

Animations of Despair

Day 90. It’s hard to believe I was once a concept artist. Now, a woman trying to make sense of the end of days. The last few months have been a haze of fear, regret, and desolation. I remember the time when I used to create art for a world that had a future. Now all I sketch are memories of a time long past.

I was part of the team responsible for bringing to life the advanced AI technology at Saviour Incorporated. Working in tandem with a video production company located in Melbourne, I created the look and feel of the technology that was to revolutionise our world.

Our vision was grand. It was new, it was daring. As an artist, it was an opportunity to craft something that would not just inspire but transform. The collaboration was a sight to behold. Me, Ravi and Amelia – we were all cogs in a well-oiled machine.

We found a premium video animation company for businesses that transformed my sketches into animated beings of charisma and allure. My sketches were no longer static; they moved, they interacted, they were alive. The world was in awe of our creation. So were we.

But the world changed. The excitement faded into uncertainty, uncertainty into fear, fear into chaos. We were so consumed by the grandeur of our creation that we forgot to consider its impact on the workforce. Our society was not ready for this level of automation. We displaced jobs, livelihoods, and ultimately, human purpose.

Life in the bunker has been quiet. We rarely speak to each other. Perhaps we’re afraid of what we’ll hear. Ravi spends most of his time coding, perhaps trying to rectify his past. Amelia has been making a series of recordings, documenting our days.

As I write this, I can’t help but reflect on the irony. Our team, working in tandem, created a technology that was meant to foster unity, to bring us closer. Instead, it led to our downfall. But one thing is clear; the downfall was not of technology, but of human greed and ignorance.

We’re now the authors of humanity’s darkest chapter, and as I sketch the bleak horizon from our bunker, I remember the time when I used to paint a world full of hope.

–Isabel

Online product video

 

 

 

 

 

 

 

 

Being a small business owner can be tough. You need to be a forward thinker and be willing to accept that sometimes things don’t always go to plan. A lot of the business landscape has changed over the last few years. People are changing how they engage with businesses and where they buy their products. I realised a lot of my competitors were starting to shift their products online, and that if I didn’t make the same move I was going to get left behind.

I spent hours of each day doing competitor research and getting my online store setup. The more research I did, I discovered that I was going to have to do more than simply set up an online store. I needed to build an online presence. I decided to hire a video production team. Melbourne is no stranger to creatives, so I was sure I’d be able to find a great team of video specialists in no time.

I had a rough idea of what I wanted the videos to be. I wanted a few brand videos, as well as videos to showcase my products. Most of my competitors only display photos of their products. I decided that I was going to one up them and display my products by utilising top quality marketing video production. We have so much great tech nowadays, and so many experts who know what they’re doing, there’s really no excuse to not have good video content.

By letting the video team take care of the creative and production side of things, it meant I could draw my focus to the things I’m good at. Businesses don’t run themselves. You need someone who can overseas the day to day and think with the future in mind. I might not be a creative person, but I definitely know how to stay on top of trends and make my business thrive.

I’m really excited to see the result of these videos. I’m confident they will help improve the retention of visitors on my website, as well as help drive engagement on social media.

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